San Diego Mountain Biking Association, Canyon and Belgian Waffle Ride Founders Monuments of Cycling Launch Canyon Bike Giveaway

The winner of the “Choose Your Canyon” fundraising campaign to support San Diego trails gets a $4,000 Canyon shopping spree 

To make a donation to win, please visit:

June 8, 2021 — SAN DIEGO, CA — The San Diego Mountain Biking Association (SDMBA) and Monuments of Cycling, creators of the world-famous Canyon Belgian Waffle Ride, are launching a new fundraising campaign to support local trail efforts in San Diego, with the grand prize winner receiving a $4,000 shopping spree for the Canyon bike of their dreams. 

Canyons define the San Diego landscape - Canyon bikes are created for you to explore them! The “Choose Your Canyon” campaign supports SDMBA’s local trail projects and advocacy efforts to improve access for mountain biking in San Diego, with ten percent of each contribution going to Bikes Del Pueblo, a local nonprofit working to empower local communities through bicycle education for mechanical and transportation self-sufficiency.  

A $10 donation gets a contributor one entry, while each $20 donation receives three entries. That means a $1,000 donation would get 150 chances at the exciting grand prize of $4,000 towards any Canyon bike. 

Grand prize: a $4,000 shopping spree for the Canyon bike of your dreams.  

Second prize: Fox Racing prize pack featuring a helmet, gloves and jersey

SDMBA aims to raise $30,000 through this 7-week fundraiser, which begins on Monday, June 7, 2021, and ends on Saturday, July 17 at 7:00 p.m. PST.  A winner will be selected on Saturday, July 17, 2021, at 8:00 p.m. PST. 

“SDMBA is honored to be the charity partner of the Canyon Belgian Waffle Ride and to have such amazing ongoing support from its founders, with Monuments of Cycling and Canyon continuing to ride side by side with us as we move towards a productive trail work season”  said Susie Murphy,  Executive Director of SDMBA. 

“The Belgian Waffle Ride has been taking cyclists on some of the most fun and challenging trails in North County for a decade now. These trails are what make the BWR the most unique cycling event in the country. We are so grateful for the work SDMBA does on all these trials and dozens of others all over San Diego. Their work is not only vital to what we offer riders each year, but so important for the legion of cycling enthusiasts who get the pleasure of riding the trails SDMBA has a hand in creating, maintaining and sharing with the community” , shared Michael Marckx, Belgian Waffle Ride Founder.

Blair Clark, Canyon US President added “Canyon is a global brand, but we are well aware that building community begins at home. That’s why we’ve partnered with the Belgian Waffle Ride, which began near our US headquarters showroom in Carlsbad, and that’s why we are passionate about working with SDMBA to expand trail access in San Diego county.”


To make a donation to win, please visit:

For more information:  Susie Murphy 

About the San Diego Mountain Biking Association

The San Diego Mountain Biking Association (SDMBA) is a volunteer-driven, non-profit organization dedicated to improving trail access for mountain biking in San Diego County. Formed in 1994, SDMBA is one of the largest regional trail advocacy organizations in the US, with more than 1,600 members. Click here to join SDMBA, and follow us on Facebook and Instagram

About Bikes Del Pueblo 

Bikes del Pueblo (BDP) works to empower local communities through bicycle education for mechanical and transportation self-sufficiency. BDP is a worker-owned, not for profit organization that practices consensus decision making. They provide open workshops that make available tools and assistance for building, maintaining, and repairing bikes in safe spaces. 

About Monuments of Cycling

Monuments of Cycling is committed to delivering the most unique cycling events in the country, offering experiences for the most elite athletes on the planet, as well as those in awe of them, through the creation of world-class races that engage riders in myriad and unexpected ways. Our mission is to inspire riders of all stripes to reach, grow and aspire to new levels of fulfillment and joy, finding new ways to test their physical and mental fortitude. 

About Canyon

What started life in founder Roman Arnold’s garage as Radsport Arnold has evolved into one of the world’s leading manufacturers of road, mountain, triathlon, fitness, urban and kids’ bikes as well as modern e-bikes. Officially renamed in 2002, Canyon works hand-in-hand with the best athletes on the planet to produce an array of award-winning bikes that embody a pure passion for riding. With a strong reputation for true innovation, implementing leading technologies, clean and clear design as well as the highest standards in quality and service, Canyon continues to expand worldwide, selling more bikes outside of its native Germany than within since 2008. As a pioneering direct sales brand, Canyon products are exclusively available online at