February 2018 Board Minutes
Wednesday, February 21, 2018 7:00 - 9:00 PM,
Mission Trails Regional Park - Visitor’s Center
For information contact: info@SDMBA.com or
Kevin Loomis President
Introductions/Roll Call
Public Comment on Non-Agenda Items (2 mins. limit per individual; must fill out comment card prior to call to order) Opportunity for members of the public to speak to the Board on any subject matter not on tonight’s agenda
Call to Order 7:08 p.m.
Introductions Guest: Kristi Norton, VelocityX
Consent Agenda
1. Approval Meeting Minutes 1/17/2018
2. Approval December 2017 Financials
Kevin - Motion Ben - Second / Passed with 1 abstention
Old Business
Item 1. IMBA Chapter Status
Requests for Continuance on any current Agenda items
Discussion Agenda
Item 1. Membership Structure/Marketing Services - Action Item (Robert/Kevin)
(30 mins)
The Marketing Committee led by Robert Hubbard researched and secured proposals from several marketing companies. VelocityX has given a proposal and quote and seems to be ready to fulfill what we need. Goals here are to help with membership services and development. VelocityX ready to work with Memberleap platform on two initial campaigns - SDMBA/IMBA members to SDMBA members AND converting trial members to paying members. These campaigns are similar but can be tailored. Will manage drip campaigns, evergreen content with semi-annual review. Graphic designers will be hired to design campaigns. Will work closely on content. SDMBA will own all generated content. Checking Data integrity, etc. Monthly report and dashboard to be created. Need to make sure to get messaging and voice right for SDMBA to explain what we do. SDMBA will use VelocityX as outlined in proposal. $5000 for Initial set up of two membership marketing campaigns within Memberleap
. $500/month management (month to month/30 day notice)
Motion: Jason Showalter Second: Skii Fleeton Passed Unanimously
Item 2. EBike Communication Strategy with Land Managers (Ben)
Emails have been sent to most lead land managers to ask them what their ebike policy is so that SDMBA can communicate to our members and other trail users. We are awaiting responses.
Item 3. Sweetwater Bike Skills Park Maintenance options (10 mins)
Options are being explored regarding maintenance plan for Sweetwater Bike Skills Park.
Item 4. Action Item: Sycamore Goodan Ranch Trail Design dependent on County
Approval $3000-$5000 (Ben) Hiring a professional trail designer contingent on Ben and Kevin to enter into any agreement with the County. County needs to share data, give a right of entry permit, and commitment to use the design plan.
Motion: Jason Showalter Second: Matt Bartelt Passed unanimously
Item 3. Action Item: Stickers from Rock Art Signs and Markers. $200
Motion: Jason Showalter Second: Skii Fleeton Passed unanimously
Item 4. Action Item: NonProfit Management Solutions renewal $650
Motion: Jason Showalter Second: Skii Fleeton Passed unanimously
Item 5. Action Item: Skii Fleeton $500 DC National Bike Summit Trip
Motion: Jason Showalter Second: Kevin Loomis Passed unanimously
Item 6. Action Item: Kids Tshirts $400 (Skii)
Motion: Kevin Loomis Second: Ben Stone Passed unanimously
Item 7. Support of SB 5 2018 Parks and Water Bond (Susie 5 mins)
Provided Summary to board. Board is doing further research but has concerns about state agencies closing off more areas to recreation. No decision at this time.
Updates - (Non Discussion Items)
Item 1. Open board position - seeking Treasurer
Item 2. Arch Ride Update
Item 3.
Items for next meeting Agenda
Item 1. SB5 Parks and Water Bond support
Board member communications
Adjournment 9:15 p.m.
Next Meeting: March 21, 2018
Meeting Minutes Recorded by: Susie Murphy
Present: Kevin Loomis, Ben Stone, Jose Galaz, Matt Bartelt, Skii Fleeton, Jason Showalter, Susie Murphy